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Fund Raising

“I stopped asking clients if they want
money... turns out everyone wants
money. Now I ask the people who have
money what they want to invest in. And
tailor investments to meet their
specific requirements.”
— Isaac Lee

Tailoring your raise to fit the investor...
Fund raising focused on investor mandate rather than company positioning.

Everyone wants money. Many have genuinely interesting investment opportunites. But today’s fundraising environment requires a specific approach – more akin to sharp-shooting than scattering bullets in all directions and hoping something will hit.

We start from the opposite viewpoint. We spend time with development banks, private equity sponsors, private credit firms and commercial lenders, along with a variety of specialist investors, funds and family offices. We listen to their investment mandates, ticket size, preferred sectors, return requirements and individual investment perspectives.

When we take on a fund-raising mandate, it is not just because we believe in your project. It is because we believe your project – properly presented and aligned – can meet specific criteria for real investors. We will not waste your time (or ours) unless we can identify targets with real prospects.

We tailor your offering to investors that have the funds. That may require a specific financial presentation, legal analysis, or a particular ESG positioning. Checking the boxes in the application in order to secure the interview.

Integrated Advice

Finance

Transforms capital needs into investable opportunities.

  • Financial modeling & capital structuring — Build robust financial models that clearly demonstrate viability, returns, and capital requirements.
  • Investment positioning & materials — Develop compelling investor materials that articulate the company’s growth story and investment thesis.
  • Investor strategy & engagement — Identify and engage investors whose mandates, risk appetite, and industry focus align with the opportunity.

Legal

Ensures fundraising structures are legally robust and execution-ready

  • Transaction structuring & documentation — Structure investment agreements, shareholder arrangements, and financing documentation.
  • Regulatory Compliance — Ensure transactions comply with relevant corporate, financial, and cross-border regulations.
  • Risk Mitigation & Governance — Safeguard investor and company interests through clear legal framework and governance structures.

Green

  • Strengthens fundraising through sustainability and transition strategies.
  • ESG and sustainability positioning — Integrate ESG and sustainability commitments into the investment narrative to enhance investor confidence.
  • Climate and transition alignment — Position companies within broader climate and sustainability trends that resonate with institutional and impact investors.
  • Responsible investment credibility — Support alignment with ESG principles increasingly required by global investors and funding institutions.
Beyond Boundaries
  • Applying an investor-focused approach based on business sector, risk analysis and investment mandate, we provide solutions tailored to the financial, legal structuring, environmental and strategic mandates of specific investors.
  • This enables clients to target realistic investment prospects rather than waste time with an unfocused approach.
  • Eliot & Luther delivers end-to-end solutions — from strategic advice to process management, transaction negotiation to documentation and completion.

Our Services

Sector Examples
  • Investment raising for a growth-capital backed consumer healthcare brand.
  • Management buyout of hospitality assets from an end-of-life real estate investment trust (REIT).
  • Equity financing for a two nature-based solutions rainforest conservation projects.
  • Exploration investment for gold, nickel and anthracite mining projects.
  • Acquisition financing for a portfolio of mining companies.
E&L Value Add
  • E&L leverages its extensive network of investors across different risk appetites, industry focus, and capital mandates to match companies with the most suitable funding partners.
  • E&L develops a clear and compelling strategic narrative, identifying company’s key value drivers while proactively addressing investor concerns.
  • E&L structures fundraising transactions to minimize legal, tax, and execution risks while ensuring practical feasibility.
  • E&L leads negotiations between companies and investors to achieve balanced and commercially sustainable terms.
  • E&L delivers end-to-end execution support — from preparation of investor materials, financial positioning, investor engagement, to successful capital deployment.
Outcome
  • A strategic focus on financial positioning from the investor perspective.
  • Focus on matched investors reduces management time wasted on unlikely prospects.
  • Investment opportunities presented in line with investor mandates.
  • Realistic market assessment and valuation feedback.
  • The right investment which will survive the next business cycle.